OBRA 07 · PRODUCT · SATIRE · 2026
← El PasilloCubiq
This is how your brand could launch with attention nobody can ignore.
How it was built
A static page with GSAP and Lenis smooth scrolling: letters that spin on hover, mask reveals, a magnifier effect and procedural canvas grain. Every image was generated by AI from a single anchor cube and edited against that reference, so the same object appears identical in all sixteen scenes. No video.
Why
The humour lies in the dead seriousness. A launch page this convincing for a product that does not exist shows, without saying so, what the same craft does for a brand that does.
What it is
CUBIQ: «the world's first AI ice cube», presented with a straight face, complete with a spec table, testimonials and even a fake paper. Fictional brand, real technique.
What it means for you
Your brand, a product, a service, a launch, can be presented with this same craft, in the service of something that really exists: the attention an absurdity captures, put to work for you.